Best Western Hotel Group's recent acquisition of World Hotels and expansion into the luxury market is a reflection of their CEO's global growth strategy. With a goal of having 80 hotels in Africa by 2026, Best Western is actively working with existing hoteliers and owners to rebrand and expand their footprint on the continent. Wytze Van Den Berg, the Vice President EMEA, explains how Best Western has integrated the World Hotels team into their own, adding experienced professionals in the upper upscale and luxury segments to their team. Best Western will continue to use all of their brand names for consumer marketing purposes, but for B2B sales, they will reach out to clients as BWH Hotels. In addition to growth and expansion, Wytze also highlights the importance of cost savings and competitiveness in the industry. Rising labor, energy, and construction costs make it increasingly important to collectively source materials for construction and invest in technology to make distribution more economic. Operational cost savings through combined buying power also play a crucial role. Best Western's strategic approach to growth and expansion in Africa and beyond is a reflection of their commitment to offering a wide range of options to keep customers loyal while remaining competitive in the current market. As the industry continues to evolve, Best Western is positioning itself for continued success and growth.

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Listen to Stephane Sebah, VP of Development at Golden Tulip, as we delve into Africa's hospitality investment landscape. Gain valuable insights from his 20 years in the financial market, specializing in analysis, risk management, and investment strategies. Discover how his expertise seamlessly transitions into the hospitality industry, bridging the gap between investors and the sector. Stephane shares exciting updates about Golden Tulip, currently operating 11 hotels with 900 rooms across East Africa and the West Coast. Explore their ambitious growth plans, including four upcoming hotel constructions and discussions for potential partnerships in the pipeline. With a focus on local sourcing, sustainability, and empowering local communities, Golden Tulip is shaping the future of hospitality in Africa. Join us for an engaging discussion at AHIF, where we'll dive deep into topics like regional sourcing, sustainable practices, and the economic impact of the hospitality sector. Don't miss this opportunity to connect with industry leaders, explore investment opportunities, and be a part of Africa's thriving hospitality landscape. #AHIF #GoldenTulip #HospitalityInvestment #AfricanDevelopment #SustainableTourism

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Listen to Trevor Ward, Principal, W Hospitality Group as he shares findings from his annual pipelines report.

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Excited to share our latest podcast episode featuring Jameel Verjee, Founder & CEO of CityBlue Hotels!

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Listen to Dan & Bernadine as they deep dive into explaining the features and relevance of the 'Tourism Readiness Report' published by WTTC & JLL. The report asseses what makes a city ready for sustainable Travel & Tourism growth.......

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Listen to Rishab in this insightful podcast as he talks about the emerging trend of conservation & climate awareness in the African hospitality sector and provides.......

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CG Corp is a multinational conglomerate with  150+ hotels in 12 different countries. The group has a strong presence in East Africa and is constanly looking to expand into other parts of the contient.  Listen to Rahul Chaudhary, Managing Director & CEO of CG Corp Global as he discusses his strategy for Africa and outlines the four key pre-requisites that must be present in any country while looking to invest. Rahul also outlines the challenges that need to be addressed in facilitatiing international investment in Africa. 

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Listen to Trevor Ward, Managing Director of W Hospitality Group as he talks at length about the report findings and gives insights on the developments in the hospitality sector in Africa.

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The Africa Hotel Investment Forum (AHIF) podcast met up with Billy Cheung, Chairman of Century Park Hotel & Residencies......

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In this AHIF podcast we spoke with Mark Willis, CEO of Turkey, India, Middle East and Africa at Accor. Sharing his new year’s.......

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Matthew Weihs, Managing Director of the Bench, spoke to Ramsay Rankoussi Vice President of Africa and Turkey at Radisson Hotel Group. We asked him about the past year which has been a successful one for the operator and.....

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In this podcast we spoke to Fabio Nava VP of Capital Markets at JLL’s Hotels and Hospitality Group to understand the findings from the Annual Spotlight on Africa report...

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We spoke with Imad Barrakad, CEO of the Moroccan Agency for Tourism Development (SMIT) about their thoughts on hosting the AHIF Marketspace digital event .....

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We took the chance to speak to the Her Honourable Excellency Nadia Fettah Alaoui the Minister of Tourism, Handicraft, Air Transport and Social Economy about the tourism plans for the Kingdom......

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In this podcast focused on #myAfrica we spoke to Yemisi Mokuolu CEO of Hatch Ideas and founder of the Asa Baako music festival in Ghana. We explored what Africa meant to her through her work and ......

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n this podcast, we discussed with Hala Matar Choufany the President ME/Africa and South Asia for HVS the results of their recent survey on the Africa Traveller and .....

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In this AHIF podcast, we thought we’d turn the tables and ask the questions to Mary Gostelow, Owner and Editor of the Gostelow report....

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